Unleash the Magic of attractions at Home.

Unleash the Magic of attractions at Home.

Unleash the Magic of attractions at Home.

Photo by Igor Omilaev on Unsplash

A new touchpoint

Innovation can play a significant role in setting expectations, elevating overall guest satisfaction, influencing spend and revisitation.

Extended Reality (XR) is ready to act as a new touchpoint, taking anticipation of visitor attractions to new heights.

Innovation can play a significant role in setting expectations, elevating overall guest satisfaction, influencing spend and revisitation.

Extended Reality (XR) is ready to act as a new touchpoint, taking anticipation of visitor attractions to new heights.

Create a buzz and help build excitement long before guests step through your gates. Pre-visit experiences can set the stage for unforgettable visits by establishing a new type of connection with your attraction and making it personal.

Create a buzz and help build excitement long before guests step through your gates. Pre-visit experiences can set the stage for unforgettable visits by establishing a new type of connection with your attraction and making it personal.

Extend the guest journey

Leverage the power of targeted promotions and seasonal campaigns to drive attendance. Seamlessly integrate promotional content and exclusive offers that encourages guests to explore, check back and learn more about what is on offer.

Leverage the power of targeted promotions and seasonal campaigns to drive attendance. Seamlessly integrate promotional content and exclusive offers that encourages guests to explore, check back and learn more about what is on offer.

Trip Planning

Streamline the guest experience by providing them with tools to plan their visit effortlessly.
Give guests the tools to plan ahead and make reservations at their favourite restaurant.

By seamlessly integrating into their pre-visit routine, guests can virtually explore attractions and plan personalised itineraries.

Streamline the guest experience by providing them with tools to plan their visit effortlessly.
Give guests the tools to plan ahead and make reservations at their favourite restaurant.

By seamlessly integrating into their pre-visit routine, guests can virtually explore attractions and plan personalised itineraries.

Exclusive AR Content

Let guests play and experience their favourite attractions
without securing their personal belongings, taking part of their experience with them.

Let guests play and experience their favourite attractions without securing their personal belongings, taking part of their experience with them.

'The AR market is estimated to skyrocket to over $50 billion by 2024'

'The AR market is estimated to skyrocket to over $50 billion by 2024'

Global Market Insights

Global Market Insights

‘64% of online shoppers claim AR will improve their shopping experience.’

XR Today | Shopify

XR Today | Shopify

What makes this the right medium?

Attraction lovers want to be immersed - extended reality (including AR and VR experiences) can bring the world around a user to life in different ways.

Although it is not a replacement for reality, there is the opportunity to offer novel and innovative experiences.

Is this concept just for the Vision Pro?

No, but with the device's introduction there is a possibility that competitors will be keen to capitalise on interest.

Should the market continue to grow, new use cases will be identified and placed into action which could bring increased accessibility and lower price points.

Is this a serious concept?

It did give me the opportunity to dust off Figma, explore a design library, use my 3D skills to prototype an AR experience and consider opportunities within an industry I'm interested in working with - so in that sense.. I guess?